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Pot Noodle is a brand of ramen-style instant noodle snack foods, available in a wide selection of flavours and varieties. Its dehydrated mixture consists of wide noodles, textured soya pieces, assorted dried vegetables and flavouring powder. The product is prepared by adding boiling water, which softens the noodles and dissolves the powdered sauce. The product is packaged in a sturdy plastic pot, from which the prepared noodles can be eaten, and each pot also contains a sachet of sauce, such as soy sauce.
[edit] HistoryThe product was originally developed by Momofuku Ando as Cup Noodle. In 1977, the Pot Noodle was developed by Golden Wonder in Japan, before being launched in the United Kingdom in 1979. The Golden Wonder brand was acquired by Unilever in 1995. Pot Noodles are manufactured in Crumlin, Caerphilly, Wales,[1] which became the topic of a 2006 advertising campaign, showing fictitious Pot Noodle mines in Wales. The factory typically produces 155 million pots annually. Despite the product's high sales volume, it was voted the "most hated brand" in the UK in a 2004 poll. [2] [edit] Pot Noodle: The MusicalDuring the 2008 Edinburgh Fringe Festival, Unilever sponsored a musical directed by David Sant, described as "a riotous hour's entertainment set in a Pot Noodle factory".[3] [edit] Current UK flavours
[edit] Discontinued UK Flavours
[edit] VariationsThe Pot Noodle brand was also used to sell other similar snack foods, including:
[edit] See also
[edit] References
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